
I always bought free-range organic, but that don’t mean a thing to the weaker sex in the chick biz. Two of my favorite stores – Trader Joe’s and Whole Foods – purchase eggs from the very company caught on video. I couldn’t bear to watch it. But after reading the article, I felt high on the rekindled passion I have for living a conscientious lifestyle. So I thought, wouldn’t it be great if there were a Page-a-Day rip-off calendar for vegans that had a daily quote, statistic or message that rekindled our passion every morning? That would keep us feeling inspired and help us remember at difficult times why we choose this path?
Having no means to actually make a nice little calendar, I thought a blog might work just as well. I thought there must be others out there who struggle like I do and perhaps we could all benefit from a daily inspiration. Kind of like caffeine for the vegan mind.

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